What I've come to realize is that the MOST intelligent, MOST talented, MOST (insert adjective) people focus their incredible mental ability on IDEAS. They slave. They hone. They hide their little special nuggets away from everyone else, shaping them into the perfect concept...

And it never sees the light of day.

Ever.

Ugh.

Then you have bazillions of people who aren't all that incredibly bright, aren't all that amazingly talented, and DON'T have the best ideas...

But they have great EXECUTION.

In other words, they get shit done.

They move.

Now.

And those people make a hell of a lot of money.

Their ideas aren't the best. They are often quite flawed. But somehow, these ideas see the light of day. (Consider, for example, the DigiScent "iSmell", a product designed to help you 'smell the web'... not only a frightening concept, but the worst name ever... "Hey Bob, what's that stink?" "Oh, Jenny, it's that I smell!")

So, to land the plane:
Terrible ideas with good execution do quite well (we're surrounded with them every day)...

But the best idea in the world, with terrible execution will never see the light of day.